Once upon a time, we named ourselves Madhouse. The ‘mad’ bit stood for ‘marketing’, ‘advertising’, ‘design’. And that was more or less enough to sum up what we did.
Now though, it would maybe be more difficult to summarise the business in such a snappy way. We’re still Madhouse of course; that’s our name. But as an integrated marketing agency, our services extend into all kinds of areas that we perhaps didn’t imagine back in the nineties. Conventional print advertising has been joined by so many other options, and different markets can be targeted and reached in a myriad of different ways. At Madhouse, we consider all methods when we’re putting together a campaign; the result can be a host of integrated elements that embrace digital, press, broadcast, direct response, sales promotions and so on – in fact, whatever it takes.
By way of example, here are the service categories we discuss on our website:
Direct response
From advertising solutions that transcend different media, to direct marketing, corporate communications and sales promotions, we aim to elicit a response from the target market.
Creative design
High quality design lies at the heart of most projects with which we’re involved – from initial concepts through to the rolling out of full campaigns. Our designers and writers are both experienced and inspired!
Online marketing
From using websites effectively to building complete e-commerce solutions and social media strategies, we help our clients make the most of online marketing options.
Mobile marketing
As mobile devices get smarter, the marketing possibilities expand faster and faster. We keep on top of the technology so that we can create mobile solutions that work – from humble text messaging to mobile e-commerce and optimised internet sites.
E-commerce
There’s a lot more to successful e-commerce than just posting up products and adding a checkout. We implement effective search and navigation features, add essential analytics so we can see how customers behave, integrate a range of payment systems and of course, we make sure customers can find the site in the first place.
Web design
From microsites to fully featured websites, an internet presence is central to so many marketing strategies these days. At Madhouse, we implement all the features our clients need in order to make their websites a success – from text that’s optimised for search engines to rich media and video content.
Of course, this summary only skims across the surface of what we do. If you want to know more, you’ll find more details in the Our Services section of our website – or better still, give us a call!
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